There’s something to be said for putting your name to a product. It’s a trust contract with the customer that what’s inside the bottle, jar, or box lives up to the name on the outside.
With a sharp eye for quality and a deep respect for Western Australian provenance, The Good Grocer Collection offers more than 250 products across The Good Grocer stores, from afternoon-baked bread to dairy and artisan pantry staples.
The Good Grocer Collection stands to be more than just a house brand though—it’s a label that aims to champion small producers and local makers who often fall outside the traditional supermarket system. Through collaboration, these artisans find a platform, while customers discover products that might otherwise stay hidden in farm shops and weekend markets.
What does this look like on the shelf? Here’s a taste of the craftsmanship behind some of The Good Grocer Collection’s standout products.
Extra Virgin Olive Oil Pressed for Purity
If you believe olive oil deserves more than a supporting role, The Good Grocer Collection Extra Virgin Olive Oil—a collaboration with Olja Collective—is one to stock in your pantry. Located just outside Walpole on the border of Mount Frankland National Park. Olja’s grove is a masterclass in sustainable agriculture—no irrigation, no chemical shortcuts, and a flock of sheep enlisted as natural weeders and fertilisers.
When it comes to the oil, a blend of Nevadillo Blanco, Frantoio, and Minerva olives are cold-pressed to capture the purity of the fruit without heat or mechanical interference. The result is an oil of shimmering green freshness with a gentle peppery bite—the perfect accompaniment for warm bread or finishing oil for any dish.
The Good Grocer Collection Olive Oil
Bread That Knows No Compromise
In the bakery aisle, The Good Grocer Collection Afternoon Bake turns the idea of “fresh daily” into something even better: fresh when you actually need it. By baking later in the morning, The Good Grocer ensures their breads hit the shelves in the afternoon—meaning warm, freshly baked bread for evening dinner gatherings.
Among the standouts, the ciabatta loaf demands your attention. It’s everything a proper ciabatta should be: open-crumbed, lightly chewy, and with a soft, airy interior that practically begs to be the scarpetta at dinner, mopping up that leftover sauce that’s too good to leave in your bowl.
The Good Grocer Collection Afternoon Bake Ciabatta
Rustica Passata, A Sauce Full of Tradition and Soul
At the heart of every great Italian meal is the sauce—rich, honest, and full of soul. The Good Grocer Collection Rustica Passata draws from generations of tradition and brings it to life in a way that fits household kitchens today.
Made from 100% Italian-grown, sun-ripened tomatoes, the sauce honours the slow-cooked traditions of Nonna —without requiring hours at the stove. Chunky in texture for added bite, it’s just as good tossed through pasta as it is layered into hearty baked dishes or spooned over grilled vegetables.
The Good Grocer Collection Passata Rustica
Small Batches. Big Comfort.
There’s nothing more nourishing on a winter’s night than a bowl of homemade soup. Made in small batches right here in Perth, The Good Grocer Collection soups start with a foundation of house-made vegetable stock and are packed with fresh produce, primarily sourced from around WA.
The range includes classics like Pea and Ham and Country Style Chicken, alongside exclusive creations like Mighty Greens, Homestyle Creamy Corn Chowder, and Hearty Brisket with Ancient Grains. And with one-litre family-size options landing on shelves soon, it’s never been easier to serve your family something warm, wholesome, and full of local goodness midst the cold of winter.
The Good Grocer Collection Soup
Milk, the Old-Fashioned Way
In a world increasingly driven by alternative milks and plant-based blends, The Good Grocer Collection Cream-On-Top Milk is a return to the real thing—the kind your grandparents might remember. Non-homogenised, full of character, and crowned with a rich layer of cream floating proudly on top.
Sourced from a single herd in Harvey and bottled in 60-litre batches, this milk is minimally pasteurised to preserve its natural sweetness and structure. It serves as a reminder that great dairy still has a place on the table.
Simply put, The Good Grocer Collection is a quiet revolution in what local supermarkets can—and should—stand for. It’s proudly West Australian, fiercely quality-driven, and crucially, it never asks you to compromise on flavour, craftsmanship, or convenience. Shop the range online or in your nearest The Good Grocer store.